You might be thinking, why would you want to put charcoal in soap? You want to get clean, not dirty, right? Well the charcoal used in this soap isn't the type you scrape off your burnt toast – it's a specially activated kind that can absorb toxins and excess oil from the surface layer of your skin. The tiny particles also unclog pores and gently exfoliate to remove dead skin cells. This soap contains a generous portion of activated charcoal, plus a complexion-loving essential blend of tea tree (soothes red, inflamed skin and acne), and lavender (a natural antiseptic that soothes and heals). 100% natural and vegan friendly.